Google Mapplets is a Free Web Gadget that ALL Business Owners Should Take Advantage of
Google Mapplets are mini applications that run within Google Maps. Basically they are small visual web pages that appear when a user puts their cursor over your business location. There is actually a lot that you can do with this Mapplet page. It sort of works much like a regular webpage. The code you can use allows you to include images, rich media like flash, and obviously body content text.
EXAMPLE: You are the Owner of a Restaurant
When a surfer is looking for a restaurant around their hotel, they can browse over the map results and come upon YOUR restaurant. When their cursor scrolls over your business a Mapplet will pop up and showcase your mini-webpage. This Mapplet for instance could have a picture of your restaurant, a short menu description, and possibly some reviews. Instead of the customer having to go directly to your website, you provided them with a brief content and visual overview which is convenient for them and easy for you.
As part of the Google Gadgets applications - of course this gadget is free. Google continues to offer excellent free services that are very helpful. The problem is, many businesses are not taking full advantage of these free tools.
Link Back to Your Website
The Mapplet tool also allows you to link back to your website which cannot hurt your search marketing campaign. It is just more visibility for your website and your business. Also Google provides the free hosting and the free bandwidth.
What Can Google Mapplets Do for your Business and Why should you us it?
- Free visual listing of your business on one of the most popular map layouts in the world
- Very simple setup and easy to write. Don't have to be a genius with the Google platform
- Expose your brand to millions of Google users
- Does not require you to download anything
- Helps your SEO
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